As we cruised through May 2023, the auto industry played host to three exhilarating events in Lisbon, Verona, and Paris. The ever-energetic Per Laredius, Phyron’s Sales Director, recounts his experiences and observations.
Embracing Change: A Shift Towards Transactional Business
It seems the auto industry is shifting gears, moving more towards transactional business. Dealerships are now venturing into the world of financial services, even tapping into the potential of online marketplaces. Another exciting twist is the increased involvement of automakers and OEMs at events primarily targeted at dealerships. For instance, at Dealer Day in Verona, Volvo was all charged up, leading the way in promoting Electric Vehicles (EVs).
Diving Into the AI Wave
AI continues to be the talk of the town. There's a palpable enthusiasm around AI and automation; it's like everyone's on a collective mission to unlock the power of these promising technologies.
All Roads Lead to Lisbon
Phyron’s Strategic Partnerships Manager, Nick Miro, attended the world’s first-ever conference solely dedicated to innovations in auto classifieds. The conference was a hotbed of ideas and a great platform to engage with visionary founders and executives. Interesting dialogues unfolded, especially around the concept of 'video-first'. Even companies that initially seemed out of sync with our work ended up offering valuable insights. It just goes to show that there's always something new to learn!
Going digital in Verona
The Dealer Day event in Verona drove home one clear message: it's high time dealerships embraced digital. Phyron’s Italian Country Manager, Luca Zampana, took center stage, speaking about the undeniable importance of going digital in his seminar, "The Missing Link in Auto Dealerships." Tina Sadeghi, head of Phyron’s Customer Success team, echoed this sentiment, reinforcing the need for automated video and the crucial role it plays in the auto industry.
A parisian power splash: AI and Automation at EMVO
Phyron’s CEO Johan Sundstrand, French Country Manager Gaël Moysan, and Paris-based Sanjith Baboolal, an ABM and Creative specialist, made a splash at the EMVO conference in Paris. Moysan took the lead in an informative workshop, diving deep into how AI and automation can revolutionize car dealerships. The lively Q&A session that followed reaffirmed the fact that dealerships are on the front lines of a rapidly transforming industry. We're excited to see where this journey takes us!
